what makes is a good website

What Makes a Good Website

There are currently over 600 million websites in the world. Making a website has become an easy and manageable task. Getting your business online is one of the best things you can do to reach new and potential customers. However, many people find it difficult to begin. In this article, we outline four basic steps to help you make your website memorable and engaging.

In order to have a successful and engaging website, it should have a simple and clear message that all visitors can understand. The best way to communicate your website’s purpose is through a clear message on your homepage. This will also help search engines categorize your website for appropriate keywords and phrases. If you are building your website with Yola, you may want to reviewthis article.

Another important feature of a good website is navigation. Many website owners fail to include well-structured pages or clear navigation tabs that lead visitors to relevant sections of their website.

Organize the information on your website in a simple and structured way. Think of the general path you would like a site visitor to take. In many cases, adding sub-pages to the top navigation will be the best option for organizing your information into specific categories.

Content and more content The main function of your website is to convey relevant content to your visitors and help them understand the problems that your products and/or services solve. Your content is the single most important element in increasing customers. Make sure that the content you add to your site is displayed in a  simple and clear manner.

Searching

Let users search your site with search tools such as SWISH and Excite for Web Servers. Offer an overview of your site with a TOC or site map.

Security

Security is often the last item addressed on even larger commercial sites. Allowing adventurous users to sniff around your files (especially your server configuration files) is not a good policy, but amazingly only 20% of current Web sites are secure.

Original content is important. Users may come to your site once, but to keep them coming back you've got to have fresh original content.

The Web is an interactive, dynamic, and rapidly changing new communications medium that your Web site should reflect. Well-organized, edited, and timely original content set in an attractive, interactive, and consistent format are some traits of great Web sites.